Deciding WHAT you’ll sell shouldn’t even be considered until you’re hyper clear on WHO you’ll serve…
SFR 246: How To Choose Your Market
What IS a ‘market’?
SFR 242: Strategically, Why Were OfferMind Tickets Free Last Year?
Last year, there were a few specific goals I had in mind. There was a mental “land grab” happening that I wasn’t willing to talk about until now…
SFR 238: Finding Your Business Idea
I’m frequently asked how I found my ‘big idea’. Here’s some helpful things to consider that should help you land something that you love AND is lucrative…
SFR 218: Finding Your Core Problem
Easily, one of the biggest hurdles that people have to overcome right from the start is knowing what their business value will be. Business value is measured in many ways, but starts with knowing the big problem you solve…
SFR 211: Design Thinking 101
This is one of the greatest skills I’ve ever learned. An incredible teacher taught this to me in college and I taught everyone else at OfferMind…