This is one of my favorite, brilliant marketing stories!
SFR 275: What Content Goes Where
You can publish the exact same content on multiple platforms and get completely different reactions from your audience. Why?!
SFR 274: A Marketer’s Role
When you get down to the core of it, the list of roles Marketing owns is actually quite small. Powerful, but short.
SFR 273: Simple Marketing Math
After the basic marketing principles are learned, tracking effectiveness really just comes down to simple numbers…
SFR 272: 10 Common Product-Marketing Mistakes
Understanding some simple ‘laws’ around marketing greatly increases the chance of a successful product. It’s not a linear scale. It’s exponential. A small principle massively determines a products outcome…
SFR 271: Fight For, Fight Against
One of the simplest ways to create the noise needed for large sales, is to get public about what you’re fighting for, and against. You’ll find the added polarity CAN carry your product faster and further than you could on your own…