Easily, one of the biggest hurdles that people have to overcome right from the start is knowing what their business value will be. Business value is measured in many ways, but starts with knowing the big problem you solve…
SFR 216: How Much Should You Charge
There are a few things I think through when deciding my prices…
SFR 211: Design Thinking 101
This is one of the greatest skills I’ve ever learned. An incredible teacher taught this to me in college and I taught everyone else at OfferMind…
SFR 210: Quick Targeting Checklist
Before I even decide to start selling a product, I run through this brief checklist to know if it’s even worth pursuing…
SFR 206: Is Your Red Ocean Even RIPE?
Do not choose an ocean that isn’t red. Here’s how to know if yours is…
SFR 201: How I Made My First Event, OfferMind
A dive into HOW I built my first event and why it went so well…